BOO The App allows users to feed care for pet play with dress and travel with their very own virtual version of BOO – The World’s Cutest Dog™ the social media canine sensation with more than 17 million Likes on Facebook and over 600000 Followers on Instagram.

Downloading and installing the app enables each BOO fan to care for their own virtual BOO - keeping their virtual BOO as happy as possible by feeding him properly and regularly playing with him traveling with him and dressing him up in some fancy wear that's in his wardrobe.

App play is intuitive and players will quickly learn what to do and how to do it with their virtual BOO. Players score points for every activity done with BOO and can compete with their friends or with other players around the world. Players can take selfies with their BOO picture him in his travel destinations and share their BOO fashion and travel inspirations on Facebook.

BOO The App is available also on iOS devices.

About Boo – The World’s Cutest Dog™

Boo – The World’s Cutest Dog is a worldwide internet sensation with over 17.5 million Facebook likes (and hundreds of millions of views) as well as more than 617000 Followers on Instagram. Boo’s fame and popularity extend well beyond Facebook™ and Instagram™. Boo is the star of a series of books top-selling plush by Gund a media darling having been featured on Good Morning America CNN and QVC the official spokespet for Virgin Atlantic Airlines and Dr. Dre BEATS and the star of a wide range of licensed products.